Virginia Beach, VA (September 8, 2023)—Trader Interactive, the parent company of leading online marketplaces in the lifestyle vehicle and commercial equipment industries, announces the third promotion in a series of strategic movements within their leadership team including Paige Bouma and Erin Ruane. Jita Karcherla was promoted to Senior Vice President of Dealer, OEM, Data, and Engineering.
Jita Karcherla’s prior experience spans twenty-plus years of building and scaling SaaS-based software products in markets with customer-centricity, which will be pivotal in delivering the interactive dealer experiences that TI is known for. He offers broad experience across technology strategy, people leadership, product management, and cloud operations and is adept at leveraging technology trends to drive business outcomes and impacting Product/Business KPIs.
“With Jita’s proven track record, I am confident that our product and technology organization will continue to elevate our marketplaces and drive more value to our customers,” said David McMinn, Trader Interactive’s Chief Operating Officer. “His leadership is crucial in Trader Interactive’s growth and development this upcoming year and beyond.”
“I am grateful for the opportunity to expand my role at Trader Interactive,” stated Karcherla. “It’s an exciting time for the company, and I am eager to see what the future holds.”
About Trader Interactive
Trader Interactive connects buyers and sellers in the powersports, recreational vehicle, commercial vehicle, and heavy equipment industries through a broad portfolio of marketplaces that reach 9 million unique monthly visitors. Linked by a widely recognized family of “Trader” trademarks dating back several decades, the company’s brands include lifestyle vehicle marketplaces Cycle Trader, RV Trader, ATV Trader, PWC Trader, Snowmobile Trader, Aero Trader, and Trade-A-Plane, as well as commercial vehicle marketplaces Commercial Truck Trader, Equipment Trader, NextTruck, Rock & Dirt, and Tradequip. For more information, visit www.TraderInteractive.com.